Archive for March, 2010
Simple, Elegant Packaging
This 300 year old farm, located in South Dartmouth, MA needed a simple and elegant packaging solution for their organic jellies and jams which sell in local markets and shops. This lovely little hang-tag provides ample space for logo and branding as well as a message about supporting local agricultural on the reverse-side.
Correcting the Past
Many of our clients come to us with old photographs which must be converted to digital files. Photos that have been mishandled, printed on non-archival papers, or are more than ten years old, need to be adjusted in order to rid them of their sepia-type discolorations. This can be quickly and easily accomplished in Photoshop [...]
The Perfect Font
When we received the opportunity to rebrand the historic village of Tiverton Four Corners, one of our most exciting challenges was identifying the appropriate font. We began the hunt by looking at type faces originated in the late 17th and early 18th century, as the village was originally chartered in 1710. Like so many quaint [...]
MOMA Type Exhibit
MOMA has a lovely typography exhibit running through July 2010 which covers printed matter from the hugely influential New Typography (Die Neue Typographie) movement of the 1920’s and 30’s including pieces by designer Jan Tschichold. These concepts on layout design changed everything.
Check it out:
The New Typography
December 23, 2009–July 12, 2010
Aboriginal Graphics for 2010 Olympics
Check out this great feature on how the 2010 Vancouver Winter Olympics branding team brought in Coast Salish artist, Xwa lack tun (Rick Harry) to create aboriginal graphics, adding further contextual flavor to their overall dynamic. Each image tells a story. Sound familiar?
Google AdWords = Qualified Traffic
If you want more qualified traffic to your site each month, but don’t have the time for a new marketing campaign, Google AdWords could be your new best friend.
How Do You Get Started? (It’s fairly simple, actually. )
1. Sign Up!
Go to: https://adwords.google.com and sign up with a username and password. Or, if you already [...]